Interessante articolo sull'Economist sulla polarizzazione tra blockbuster e titoli di nicchia, soprattutto nella produzione di entertainment a scapito dei prodotti medi:
Is this increasing polarisation into blockbusters and niches good or bad? It certainly makes life harder for media companies. In a world of growing entertainment options it is more important than ever to make a splash. Miss the top of the chart, even by a little, and your product ends up fighting for attention along with thousands—perhaps millions—of other offerings. That prospect makes for jitters and, sometimes, conservatism. Broadcast television programmes must succeed quickly or they will be cancelled. It is becoming even harder to talk studio bosses into approving some kinds of film. Want to make a complicated political drama, based on an original screenplay, with expensive actors in exotic locations? Good luck with that.
Dario @ 12:15 | categoria: tendenze | commenti (0)